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Mary Kay Named No. 1 DTC Skincare and Color Cosmetics Brand

Euromonitor International honors Mary Kay for the third year in a row.

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By: TOM BRANNA

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Mary Kay Inc. is the No. 1 Direct Selling Brand of Skin Care and Color Cosmetics in the World according to Euromonitor International. Mary Kay earned the distinction for the third consecutive year. Euromonitor International provides global business intelligence, market analysis and consumer insights across more than 100 countries. “Being named the No. 1 direct selling rand of skincare and color cosmetics in the world by Euromonitor International three years in a row marks a grand slam a...

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